Written in uncommonly engaging, lucid, and elegant prose, this book is an "understand-it-yourself, do-it-yourself" manual designed to help readers understand the fundamental structure of quality research and the methodical process that leads to genuinely significant results. It guides the reader, step-by-step, from the selection of a problem to study, through the process of conducting authentic research, to the preparation of a completed report, with practical suggestions based on a solid theoretical framework and sound pedagogy. This book will show readers two things: 1) that quality research demands planning and design; and, 2) how their own research projects can be executed effectively and professionally.For researchers and research analysts in any discipline.