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Business Communication Today
ISBN: 9780130845139 | 0130845132
Edition: 6thFormat: Hardcover
Publisher: Prentice Hall
Pub. Date: 7/1/1999
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This best selling text brings all the pieces of business communication together. The text powerfully demonstrates how to communicate effectively through real-world company examples and real-life business situations. New to this edition, a case for critical thinking at the end of each part, integrated exercises, exploring the best of web exercises, and extensive chapters on technology. >
| Preface | xv | ||||
| PART 1 FOUNDATIONS OF BUSINESS COMMUNICATION | 1 | (88) | |||
| 2 | (32) | |||
| 34 | (26) | |||
| 60 | (29) | |||
| PART 2 THE WRITING PROCESS | 89 | (108) | |||
| 90 | (32) | |||
| 122 | (40) | |||
| 162 | (35) | |||
| PART 3 LETTERS, MEMOS, E-MAIL,AND OTHER BRIEF MESSAGES | 197 | (138) | |||
| 198 | (46) | |||
| 244 | (42) | |||
| 286 | (49) | |||
| PART 4 INFORMATION AND TECHNOLOGY | 335 | (102) | |||
| 336 | (30) | |||
| 366 | (32) | |||
| 398 | (39) | |||
| PART 5 REPORTS AND ORAL PRESENTATIONS | 437 | (150) | |||
| 438 | (30) | |||
| 468 | (42) | |||
| 510 | (50) | |||
| 560 | (27) | |||
| PART 6 EMPLOYMENT MESSAGES | 587 | (72) | |||
| 588 | (38) | |||
| 626 | (33) | |||
| PART 7 SPECIAL TOPICS IN BUSINESS COMMUNICATION | 659 | ||||
| 660 | (26) | |||
| 686 | ||||
| Appendix I: Fundamentals of Grammar and Usage | A-1 | (18) | |||
| Appendix II: Correction Symbols | A-19 | ||||
| References | R-1 | ||||
| Acknowledgments | AC-1 | ||||
| Organization/Company/Brand Index | I-1 | (3) | |||
| Subject Index | I-4 |
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