Because Knetbooks knows college students. Our rental program is designed to save you time and money. Whether you need a textbook for a semester, quarter or even a summer session, we have an option for you. Simply select a rental period, enter your information and your book will be on its way!
I. MAKING MARKETING VALUE DECISIONS.
II. IDENTIFYING MARKETS AND UNDERSTANDING CUSTOMERS' NEEDS FOR VALUE.
III. CREATING THE VALUE OFFER.
IV. COMMUNICATING THE VALUE OFFER.
V. DELIVERING THE VALUE OFFER.