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Operations Management with Student CD-ROM

ISBN: 9780072872699 | 0072872691
Edition: 2nd
Format: Paperback
Publisher: McGraw-Hill/Irwin
Pub. Date: 7/18/2003

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Operations Management: Contemporary Concepts and Cases, Second Edition is an ideal book for the professor who wishes to use a short text with cases, or who would like to have a book priced low enough to permit the luxury of adding additional reading materials to a core concepts book. . This book employs a crossfunctional perspective, making it appealing to non-majors and practical for use in an MBA level course in operations management. The size and price of the book also make it attractive for the cross-functional curriculum since those courses often require the student to purchase more than one text.The cases offer variety in length and rigor; with several of which are from Harvard and Darden. This variety makes the book appropriate for both undergraduates and MBA students. The student CD-ROM, which is packaged with the book, is an interactive learning tool and brings the material to life.

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