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The 52-Week Low Formula is all about looking at companies to invest in and asking the following questions:
The 52-Week Low formula is based on the idea that even the best companies go through a skid, a downturn in stock value. If a company answers the above four questions well, you want to know if it’s going through a rough patch. This is the filter that requires discipline because common investors often overlook good companies when they are on the skids. But good companies always find a way to come back. That’s what makes them good companies, what makes them the right companies to invest in, what makes investing in them worthwhile.
In this book, readers will: